Report Templates

Your data, summarised and delivered

Pre-built report templates for your marketing data, delivered to Slack or email on your schedule. Every template includes anomaly monitoring on the same metrics — regular summaries and real-time alerts from one tool. Customise or use as-is.

Free preview. No credit card required.

Weekly summary

The Monday Digest

Start the week already up to speed. One Monday email recaps the past week across your accounts: the issues, the wins, and confirmation everything else held steady.

Auto-delivered
GA4

GA4 Summary Report

Your whole site at a glance: sessions, conversions, engagement and top pages, without ever opening GA4.

Monitoring included
GA4

GA4 Acquisition Report

See where your growth comes from: new users, traffic sources and channel performance, ranked.

Monitoring included
GA4

GA4 Engagement Report

See how sticky your site is: key events, session duration and engagement trends.

Monitoring included
GA4

GA4 Retention Report

The loyalty behind your revenue: returning users, ARPU and revenue by source.

Monitoring included
Search Console

SEO Analytics Report

Your search presence at a glance: clicks, impressions, average position and top queries.

Monitoring included
Google Ads

Google Ads Report

Know exactly what your budget buys: spend, conversions, CPC and campaign performance in one place.

Monitoring included
Google Ads

Google Ads Campaign Performance Report

Spot winners and underperformers fast: spend, conversions and CPC, campaign by campaign.

Monitoring included
Meta Ads

Facebook Ads Report

Your Meta performance, decoded: spend, clicks, purchases and campaign results in one view.

Monitoring included
Instagram

Instagram Business Report

Prove your growth: reach, follower changes and engagement trends in one report.

Monitoring included
LinkedIn

LinkedIn Ads Report

Justify every campaign: spend, clicks, conversions and performance, made clear.

Monitoring included
Shopify

Shopify Daily Sales Report

Start the day in the know: daily sales, orders, AOV and your best sellers.

Monitoring included
Shopify

Shopify Report

A clean read on the store: sales, orders, average order value and top products.

Monitoring included
GA4

Multi-Source Overview

Every channel in one place: cross-platform sessions, spend, conversions and ROAS, side by side.

Monitoring included

Reports show you what happened. Monitoring tells you when it changes.

A scheduled report is a snapshot of last week. Monitoring runs in between, so a Wednesday-night CPC spike, a Saturday checkout error or a tracking break after a deploy reaches the team the moment it happens — not when the next report arrives.

Reports alone
  • Weekly or monthly visibility.
  • You see what happened after the fact.
  • Gaps between reports go unchecked.
Manual checking
  • Log into dashboards daily.
  • Time-consuming and unreliable.
  • Things still get missed on busy days.
Recommended Reports + monitoring
  • Scheduled visibility from reports.
  • Alerts when something changes between reports.
  • No manual checking. Nothing missed.

Every Go Insights plan includes both. Reports run on your schedule. Monitoring runs between reports on the same metrics. Set up once, both work together.

Choose where and when

Slack

Deliver to any channel or DM. Your team sees it where they already work.

Email

Send to yourself, your team, or directly to clients. Multiple addresses per report.

Your schedule

Daily, weekly, or monthly. Pick the day and time that works.

Reports FAQ

Are reports included in pricing?
Yes. Every plan includes unlimited automated reports alongside monitoring and alerts.
Can I customise a report template?
Yes. Add or remove metrics, change the schedule, and choose different delivery destinations per report.
Can I send reports to clients?
Yes. Route reports to any email address or Slack channel — agencies use this to send weekly summaries directly to clients. Reports are fully white-labelled, and so is the live dashboard view, so everything carries your brand rather than ours. You can also send report emails from your own domain.
How is a report different from monitoring?
Reports are scheduled summaries delivered on your timetable. Monitoring runs between reports and alerts you immediately when something deviates. Both work on the same data and are included on every plan.
What data sources are supported?
Google Ads, Meta Ads, GA4, Shopify, Search Console, LinkedIn, and Instagram.
Do I need a credit card to try it?
No. The free preview lets you see your data and explore report templates before subscribing.

Start getting your data delivered

Pick a template, connect your accounts, and your first report arrives on schedule.

Try it on your data Talk to us

Free preview. No credit card required.

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