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Privacy & Security

How we protect your data

Your analytics data stays your own. Here's a summary of how Go Insights handles storage, encryption, compliance, and access.


Data storage

Go Insights does not retain your analytics data permanently. Data is accessed only when needed for report generation. Graph images are temporarily stored for 7 days to enable historical viewing, then automatically deleted.

GDPR compliance

We offer EU-based data processing for organisations with GDPR requirements. There's no additional cost, just contact us to request this configuration for your account.

Account deletion

You have full control over your data and can delete your account at any time. On deletion, Go Insights:

  • Revokes all access to connected Google Analytics accounts
  • Removes your saved configuration data
  • Retains only your email address, to prevent continuous trial reactivation

Encryption

We use SSL encryption for data in transit and encryption at rest for stored information. Every connection between your browser and our servers is secured using industry-standard protocols.

Infrastructure

Go Insights operates on Microsoft Azure, a cloud platform trusted by major organisations handling sensitive information, including government agencies.

Questions?

If you'd like more detail on any of the above, or need specific documentation for a procurement review, get in touch and we'll help.

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