Search Console SEO Report
Organic clicks, impressions, rankings, and your top-performing queries. Delivered to Slack or email.
Free preview. No credit card required.
| Query | Clicks | Impressions | CTR | Avg pos |
|---|---|---|---|---|
| northwind homeware |
148
↑ 8%
|
246
↓ 2%
|
0.72%
↑ 9%
|
1.4
↑ 4%
|
| northwind |
92
↓ 27%
|
138
↓ 33%
|
0.66%
↑ 17%
|
2.7
↓ 6%
|
| northwind store |
71
↓ 30%
|
312
↑ 12%
|
0.24%
↓ 33%
|
4.8
↓ 9%
|
| soy candles |
12
↑ 275%
|
1,004
↑ 102%
|
0.11%
↑ 86%
|
9.1
↑ 12%
|
| northwind near me |
18
↑ 25%
|
27
↓ 30%
|
0.68%
↑ 75%
|
2.1
↓ 4%
|
What is a Search Console SEO Report?
A steady read on your organic search performance, pulled from Google Search Console and sent to Slack or email. It covers clicks, impressions, click-through rate and average position, how clicks are trending, your top pages, and a query-by-query breakdown.
It turns Search Console's raw numbers into something you will actually check each week: what is trending, and which queries are winning. Your keyword clusters are tracked between reports too, so a ranking slide or a drop in organic clicks shows up early, not three months into a decline.
| Query | Clicks | Impressions | CTR | Avg pos |
|---|---|---|---|---|
| northwind homeware |
148
↑ 8%
|
246
↓ 2%
|
0.72%
↑ 9%
|
1.4
↑ 4%
|
| northwind |
92
↓ 27%
|
138
↓ 33%
|
0.66%
↑ 17%
|
2.7
↓ 6%
|
| northwind store |
71
↓ 30%
|
312
↑ 12%
|
0.24%
↓ 33%
|
4.8
↓ 9%
|
| soy candles |
12
↑ 275%
|
1,004
↑ 102%
|
0.11%
↑ 86%
|
9.1
↑ 12%
|
| northwind near me |
18
↑ 25%
|
27
↓ 30%
|
0.68%
↑ 75%
|
2.1
↓ 4%
|
What's in this report
Key metrics at a glance
Clicks, Impressions, CTR, Avg. Position
Trends
Clicks over time (line chart)
Top pages
Pages ranked by organic clicks
Query performance table
Top search queries showing clicks, impressions, CTR, and average position per query
How it gets delivered
Pick the day and time. Send to one channel or multiple recipients.
What reports don't tell you
SEO reports show ranking trends and traffic over a period. They don't tell you when a ranking dropped or why.
A weekly report shows organic clicks were down 16%. It doesn't show that a core algorithm update hit on Tuesday and your top 10 pages all dropped 3 positions. It doesn't show that a staging site got indexed on Wednesday and started cannibalising your main pages. The weekly summary smooths out the detail that matters.
What can change between SEO reports
- A core algorithm update hits your top 10 pages overnight
- A staging site gets indexed and cannibalises your main pages
- A sitemap error removes 200 pages from the index
- A competitor launches a content campaign and your impressions drop
- Position 1 keywords slip to position 4 over two weeks without a single dramatic day
These changes happen gradually or suddenly, but either way, a weekly report shows the result, not the moment it happened.
How teams stay ahead between reports
Pair your SEO report with keyword cluster monitoring. The report shows overall performance. Monitoring tracks keyword clusters and alerts you when a group of related keywords shifts in ranking or traffic.
Search Console data has a 2-3 day lag from Google, so SEO monitoring won't be real-time. But catching a ranking drop 3 days after it happens is still weeks ahead of waiting for the next monthly report.
- Continuous baselines. Each metric learns its own normal — what's typical for a Tuesday morning vs a Saturday night.
- Severity ranking. Only deviations large enough to act on become alerts. Quiet days stay quiet.
- Slack and email delivery. Reach the team where they already are. Same channels as the report.
Get the report. Add the safety net.
Start with the SEO report. Monitoring tracks your keyword clusters and alerts you when rankings or organic traffic shift. Both included on every plan.
See how monitoring works →Search Console SEO Report FAQ
What Search Console metrics are included?
How up-to-date is the data?
Can I see ranking changes for specific keywords?
Does this replace Google Search Console?
Is monitoring included?
Can I white-label this report?
Last updated: June 8, 2026